
Inside Enduro
Marketing Director
I left ViralHog to help launch a new company called Inside Enduro in Bozeman, Montana. I was brought on to commence a comprehensive marketing campaign for various channels of the business that were still in the idea phase.
Created a marketing strategy to grow brand recognition and grow the audience. Below are the specific projects I was tasked with marketing:
Sherco off-road motorcycle dealership
Launching the dealership
Promoting the newest bikes and gear available
High-end guided off-road motorcycle and snowbike tours
Built out shopify ecommerce store with Inside Enduro products, other items in retail portfolio, and services.
Created loads of high end content.
Graphic design material.
Digital MarketingÂ
Google + Social media ads.
Youtube channel (monetized it within a couple months).
Email campaigns.
Events
Riding events, title sponsor of enduro races, full setups with booths and bikes on display.
Riding tours, full logistic organization with travel, hotels, transportation.
Filmed and used every opportunity for another chance to market the business.
Products
Imported Sherco enduro motorcycles from France and opened a dealership alongside the owner.
Filled our shop with products for retail and rent.
Tested, marketed, and consistently sold out a product invented by my boss.
Management
Supervised new employees, delegated tasks, kept the overall vision aligned with our daily tasks.
Project Gallery
